In this masteclass, Clare Braham discusses the essential steps to starting a private practice in physiotherapy. She emphasizes the importance of understanding the foundations of a business, conducting thorough market research, identifying an ideal client, and developing effective marketing strategies. Additionally, she touches on the significance of branding and operational considerations for new practitioners, providing actionable insights and tips throughout the discussion. In this conversation, Clare Braham discusses the essential strategies for practitioners starting their own practices. She emphasizes the importance of balancing immediate success with long-term planning, understanding financial responsibilities, and implementing efficient systems. Clare also highlights the role of technology and AI in streamlining operations and preventing burnout, encouraging practitioners to build a solid foundation for their businesses.

Clare is a Business Development Representative at WriteUpp, a practice management software used by many healthcare professionals. Her background is in operations, team leadership, and private practice support. She spends her time helping clinics get more organised, save time, and reduce stress around things like compliance, admin, and patient experience.